Matchbox labels were utilised and employed for Swadeshi (meaning 'self rule') Propaganda, since it could be produced cheaply in cottage industry. Matchboxes were widely distributed/available. These labels penetrated every households and could be seen everywhere carrying images with attractive and appealing designs. Many interesting images in the form of matchbox labels came out during Swadeshi movement days. I am prompted to present here a few of such matchbox labels which depicted Swadeshi (national) flags for the discerning readers.
Kamaldevi Chattopadhyay (1903-1988) and Swaraj Flag
Bonhomie between Indian National Congress and All India Muslim League (Khilafat Movement 1919-1922)
POST INDEPENDENCE MATCHBOX